All sample issues Sample issue · invented company · written by Meridian

Sample 03 · For UAE real estate

A quarterly note for investors who enquired and went quiet.

Sablestone Realty is an invented Dubai brokerage. Its past enquirers live in London, Mumbai and Riyadh, and most were sent one listing after another until they stopped answering. This brief sends useful market notes instead, and leaves listings for the call.

Sent to
About 2,500 past enquiries from abroad
How often
Quarterly, plus one-to-one notes to the warmest
From
A named partner’s own address
Rules
Email only; no listing without its DLD permit and QR code
Layla Haddad, Sablestone Realty <layla@sablestone.example> · to Mr. Mehta
Subject: Handover season, and the three costs investors forget

Q4 2026 · Quarterly · Five minutes

The Gulf Investor Brief

Market notes for overseas investors, from Layla Haddad at Sablestone Realty.

Dear Mr. Mehta,

No listings in this one. Just what’s happening this quarter, and the questions investors in London and Mumbai have been asking us.

Handover season: what it means if you bought off-plan

Many projects sold in recent years are reaching completion. If you own one, the next three months decide whether it starts earning: snagging, service charges, furnishing and finding a tenant all land at once. Owners who plan these before handover usually let faster than those who start after.

Three costs people forget after handover

  1. Service charges. Paid yearly to the building, whether the flat is let or not. Ask for the current rate before you set a rent.
  2. Furnishing. A furnished flat lets faster in most areas, but budget for it before the first tenant, not after.
  3. Letting and management fees. Agency and management fees come out of the first year’s rent. Know them before you compare yields.

What investors asked us this quarter

“Can I manage a rental from London?”Yes, most of our overseas owners do, through a management agreement. The questions to ask are about response times and who holds the deposit.
“Is it too late to buy before completion?”It depends on the project and the payment plan, which is a conversation rather than an email.

If you’d like a 20-minute review of where your property or your plans stand, reply with call and a time that suits you.

London 9 to 11 amMumbai 2 to 5 pmRiyadh 11 am to 1 pm

Kind regards,
Layla Haddad
Partner, Sablestone Realty, Dubai

You’re receiving this because you enquired with Sablestone Realty. This brief contains no property advertisement; any listing we share carries its DLD permit number and QR code. Unsubscribe · Sablestone Realty is an invented company; this is a sample by Meridian.

The note that goes with it

The warmest past enquirers also get a short personal note from the partner’s inbox, in the thread where they first asked.

Layla Haddad → Mr. Mehta · Re: Enquiry, two-bedroom, Dubai HillsDear Mr. Mehta, Last year you asked about two-bedroom flats for rental income and said the timing wasn’t right. Has that changed? I won’t send listings unless you ask. If it helps, I can walk you through what handover-season prices and rents look like now, in 20 minutes at a time that suits Mumbai. Kind regards, Layla

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